OLIVER M. CARTER IV

CO-OWNER

I’ve felt the calling to ‘put a dent in the universe’ since I was 9 years old. The traditional path that everyone else was on was never an option. For me, it meant having an impact for God with my life, something I thought was only possible in full-time ministry. However, I’ve always been entrepreneurial and had a natural craving for anything business related. When trying to reconcile the two passions, I finally realized that God was calling me to combine ministry and business, not keep them separate. Anderson and I first started trying to figure out what that meant in 2009 and after some meandering, partnered up in 2013. The ride since has stretched us in ways we never expected, but nevertheless we are passionate to see people’s lives affected and blessed through what we do.